Industrial Automation.
Engineered for Reliability.

Control panels, automation systems and electrical integration.
Designed, built and supported by experts with 35+ years of experience.

Since 1986, Feedback Electronics has delivered turnkey electrical control and automation solutions to the South African industry.
From the initial design to final commissioning and after-sales support, we help manufacturers, processors, and engineering teams optimise production, reduce downtime, and gain complete control over their operations.
Our in-house team of engineers, panel builders and technicians provides a single point of contact for reliable, scalable systems, custom-built to meet your plant’s requirements.

Trusted by Over 1,500 Companies Across South Africa

35+ Years in Industrial Electronics
Fully In-House Design, Manufacturing & Integration
24-Hour Technical Support
15X Control Techniques Partner of the Year Award Winner

Technical Partners Who Show Up Every Time

"I’ve had the privilege of working with Denzil and the Feedback Electronics team for over 15 years, and their support has been nothing short of outstanding. Their reliability, technical expertise, and round-the-clock availability have consistently helped us navigate complex challenges with confidence. Whether it’s sourcing critical spare parts or executing high-stakes automation projects, their commitment to quality and problem-solving sets them apart. What truly makes Feedback Electronics exceptional is their collaborative spirit, always ready to share ideas, plan proactively, and deliver on time. Every interaction is met with patience, professionalism, and a genuine willingness to help. It’s a partnership built on trust, and one I value deeply."

Yastin Ramsunder Plant Engineer, Rainbow Chicken

Industries we serve

Automotive

Food And Beverage

Mining

Elevators

Printing

Pumps

Cranes

Metals

Precision Products for Industrial Automation

Drives

AC Drives, DC Drives, Servo Drives

Reliable motor control with our award-winning AC, DC, and servo drives. Improve efficiency, save energy, and achieve precision performance across all applications..

HMI

Human Machine Interfaces (Capacitive & Resistive Touch Screens)

Take control with our HMI touchscreens, designed for clear visibility and smooth operator interaction. Available in multiple sizes and configurations.

Encoders & Tachometers

Incremental & Absolute

Achieve pinpoint accuracy with our industrial encoders and tachometers. Perfect for speed, position, and feedback control in demanding environments.

Soft Starters

Digital and Analog

Protect your motors and equipment with our digital soft starters. Designed to reduce mechanical stress, optimise energy use and extend equipment life.

AC & DC Motors

Synchronous & Asynchronous Motors

High-performance AC and DC motors from trusted brands. Built for durability, efficiency and reliable operation across a wide range of industrial applications.

Brochure

Download our product brochure today.

Get more in-depth information about all our products here.
Click on the link to download.

Your Smart, Reliable Automation Partner

Let’s build a solution that performs

Whether you’re upgrading a single machine or modernising an entire plant, Feedback Electronics is here to help.

Partner with us to build systems that run reliably, efficiently, and with complete confidence.

Industrial Automation. Engineered for Reliability.

Control panels, automation systems and electrical integration. Designed, built and supported by experts with 35+ years of experience.